janelle burns art

Janelle Burns Art

Logo Design

OVERVIEW

Janelle Burns is an emerging American artist whose mixed media process art combines abstract expressionism and off beat color palettes reminiscent of pop art. Her background in fashion and current practice as an interior designer propel her ability to combine mediums, patterns and colors to result in chaotic visual texture that is at once harmonious and upbeat.

Janelle’s work utilizes a range of techniques and mediums including gauche, watercolor, acrylic, ink and charcoal to create works on paper and canvas. Her work is informed by haute couture, street style, advertising, punk rock, and her native Southern California.

BRIEF

This project was a revamp of their existing logo. The artist wanted to keep the concept of using shapes to spell out the letters “J and B” and maintain their black and white color palette. Their current branding across social channels and packaging was within a circle, so he intent was to keep the logo compact so it could remain inside a circle.

DELIVERABLE

The client received the logo in black-and-white variations, and multiple file formats to be used across packaging, social media, and printed and digital assets.

 

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janelle burns art